The Station Theater
Brand Identity | Motion Design | Photography
For this project I created a community theater company that
encourages youth to explore their voice & identity through theater.
Our branding elements drew from various technical aspects of theater. Typography was inspired by script treatment & annotations, while our imagery reflected lighting gels used on stage.
The physical theater space is vital to the community. A place to gather, perform, and create. The designed floor plan & some interior shots are below.
We connected with our community through social media, and fun freebies like our zine with companion stickers. Creating a video series interviewing theater students showcased the heart of our messaging.
My process book below highlights the different variations this project went through before achieving it's final form.
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